2024 NFL London Games: American Football Thrives in the UK
London, England – The National Football League (NFL) has announced the schedule for the 2024 NFL London Games, showcasing the growing popularity of American football in the United Kingdom.
Schedule and Teams
The games will take place at Tottenham Hotspur Stadium and Wembley Stadium in London on the following dates:
- Sunday, October 27: Indianapolis Colts vs. Jacksonville Jaguars (Tottenham Hotspur Stadium)
- Sunday, November 3: Buffalo Bills vs. Tennessee Titans (Wembley Stadium)
Fan Base Expansion
“The NFL is committed to growing our sport globally,” said NFL Commissioner Roger Goodell. “The London Games have become a staple event on our calendar, and the enthusiasm for American football in the UK continues to grow.”
Over the past decade, the London Games have attracted an average of 80,000 fans per game, demonstrating the UK’s appetite for the sport.
Economic Impact
The London Games also have a significant economic impact on the UK. The NFL estimates that the 2023 games generated over £100 million in revenue for local businesses.
“The games are a major boost to our economy,” said London Mayor Sadiq Khan. “They generate revenue, create jobs, and showcase London as a global sporting capital.”
Cultural Exchange
Beyond its economic and sporting significance, the London Games also facilitate a cultural exchange between the US and UK.
“American football is more than just a game,” said NFL UK Director Brett Gosper. “It brings people together and creates a shared cultural experience.”
Future Outlook
With the 2024 London Games on the horizon, the NFL is exploring the possibility of expanding its presence in the UK.
“We are always looking for ways to grow the game,” said Goodell. “We are excited about the future of American football in the UK and believe there is great potential for further expansion.”
